Competition
Broadcast Pix switchers are unique. There are no other production switchers with multi-view monitoring, character generator, clip stores and networking built-in. Therefore Broadcast Pix systems are compared to a wide range of alternatives: a suite of control room components, another integrated system, or a conventional switcher.
Broadcast Pix compared to the Traditional Control Room
A suite of traditional control room components can be assembled to
provide the same tools as a Broadcast Pix Slate switcher, by starting
with a switcher, and then adding a multi-view monitoring system,
character generator, clip store, still stores, logo generator and
format converters. The resulting systems have so many keyboards, mice
and control points that one person cannot get at all the tools to
operate it, and instead a typical staff often includes a switcher
operator, graphics operator, clip operator and director to keep
everyone together. As shown in the chart below, a Broadcast Pix Slate
1000 provides all of the tools of a conventional control room for a
fraction of the cost, and can be operated by far fewer people.
Broadcast Pix compared to a Conventional Digital SwitcherBroadcast
Pix systems are sometimes compared to conventional digital video
switchers. As a switcher, both provide similar features. But for the
price of a conventional switcher the Broadcast Pix system includes a
state-of-the-art CG, a clip store, multi-view monitoring, AutoAspect
software, still stores, a logo generator and analog conversion for
composite, Y/C and component. All devices can be controlled from the
switcher, so an individual operator can create much more compelling
video. And when a team is still needed, the networking capability of
the Broadcast Pix system enables teams to work together better. As
shown in the chart above, the conventional switcher provides only one
of the four major components of the Broadcast Pix system, yet still
costs about the same, and its resulting control room requires a team to
run it.
Broadcast Pix compared to "Studio-in-a-Box" SystemsThe
Broadcast Pix Switcher is sometimes compared to other integrated
systems, sometimes called a “Studio-in-a-Box”, such as the Sony
Anycast. While the Anycast is very portable, it has a very tiny
switcher panel with limited keying, extremely limited graphics with
only a "text typing tool" instead of a CG, no clip store, and goes
off-air if its computer locks up.
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The cost savings were tremendous. Staffing costs were also reduced since only one dedicated operator was required to run the system.